Client
Google
Services
Motion Design, Voice Over, Audio Mixing and Mastering, Graphic Design
Year
2020
Introducing Google People Cards – the virtual business card that lets you make a killer first impression every time someone Googles you. No more awkwardly fumbling for a scrap of paper to scribble down your contact info. With People Cards, you’ll have a sleek and stylish digital card that pops up on the search results page, showcasing your skills, experience, and personality. It’s like having your own PR team, but without the hefty price tag. And with motion design by Teck’s Multimedia, your online presence has never looked better.
We began our process with brainstorming and conceptualising the primary theme for “Google People Cards”. Our team developed storyboards and scripts focused on the idea of creating a standout digital identity using these virtual business cards. We strategised the flow of the animation along with the related visual elements to portray the benefits and unique features of Google People Cards.
During production, we moved from conceptualisation to creation. Using advanced tools for motion design, we delivered an animation that effectively communicates the concept and functionality of People Cards. Our team ensured the animation was sleek, stylish, and reflective of Google’s brand image.
In the post-production phase, we edited and refined the Elements to synchronise perfectly with the script and storyboard. We involved our sound engineers to add voiceovers and relevant sound effects to enhance the viewer’s experience. After final adjustments like colour correction and grading, we delivered a ready-to-release animated video to our client, Google, for their new feature “People Cards.”
